Product Design
2016-2019

Oxygen

Prescription management
anytime, anywhere

Background

Healthcare providers use our products to communicate digitally with patients about their health.

Pharmacies, manufacturers use Oxygen with other product suite to unlock digital communication channels with patients in order to influence decisions at key points in their care. The result is increased prescription adherence and enhanced patient health.

Challenges

  1. Help patients stay on top of their health through digital apps.
  2. Design and develop Mobile and Web apps, that are secure, easy-touse, user-centric and highly customizable, to be able to reflect popular pharmacy chains.

My role and contribution


  • Own the product design; all the way from kick-off sessions, research exercises, and presenting work to stakeholders throughout the process.

  • Collaborate with account managers, sales team, product owners to gather requirements, create wireframes and prototypes, design and demonstrate rich user interfaces, infographics, mailers, illustrations.

  • Create and update style guides, patient help/support sites on Drupal (CMS).

  • Help developers with required graphic assets and review UI to achieve pixel-perfect designs and app store submissions.

Solution

  • Researched through Google analytics data, surveys and feedback data to understand user flow and behaviour. Categorized features that users use frequently and rarely, to help users access to features without registration.
  • Compiled research with ideas and define user goals/tasks, user journeys. Start brainstorming ideas, create low-fi wireframes and layouts.
    Used whiteboarding sessions and Sketch, Figma, other tools to create low-fi wireframes for mobile and web apps.
Oxygen Wireframes Whiteboarding Oxygen Wireframes Whiteboarding
  • Design/Prototype: Start designing UI concepts/components that follow ADA Standards (Color contrast/accessibility). Validate prototypes to have great UI and UX. Revisit and tweak UI/flow as per user feedback and client testing on UAT.
    Used Adobe Photoshop, Illustrator and XD to create concepts, high-fi mockups, icons, vector graphics and illustrations.
  • Developed UIs with HTML/CSS/Bootstrap integrating with AngularJS/React.
    Production: Released final product to targeted users. Implemented our apps for thousands of pharamcies.
Mobile app showcase

Iconography

Designed universal icons to convey intended actions tot he users.

Mobile app showcase

Results and Metrics

Thousands of pharmacies & millions of people use our products to refill prescriptions and stay healthy.

  • 2015 Patient Base

    6M

  • 2017 Patient Base

    10M

  • 2019 Patient Base

    14M

  • 2020 Patient Base

    18M

Customers list
Product features that under development: Payment module, FlyBuy, Express Checkout, Update insurance and Custom Homepage layouts.
Our product suite is bundled along with following microsites and tools.